Our Story

 

My name is Ayten, and I am the founder and designer behind Trending Tails.

I am beyond excited to share my passion for luxury accessories with you. As a pet parent myself,It was difficult to find stylish and sophisticated pieces for my dog that matched my own style. That's why I founded Trending Tails – I believe that pets are an extension of their owners, and their accessories should reflect their style and personality.

My career as a fashion designer started 20 years ago when I started and ran my own clothing company for 16 yrs. Combining my unwavering love for animals with my background in fashion design, led me to create a brand that fuses these two worlds together in a truly unique and meaningful way - stylish and luxurious products that make you and your pets look and feel amazing.

For me, dogs aren't just pets - they're family. They provide us with unconditional love, companionship, and a bond that cannot be replicated.

My own dog, Gia, is the inspiration behind my brand. She's my constant companion and a true member of my family. She has been by my side through thick and thin, and her love and loyalty have fueled my creativity. That's why I set out to design a line of pet pendants and women’s necklaces that would not only be stylish and sophisticated, but also symbolize the special connection we share with our four-legged friends. A true bonding experience!

Our accessories are made with the same attention to detail and quality as human accessories, ensuring that both pets and pet parents can look and feel great knowing their accessories will stand the test of time.

It is my constant goal to develop products that enhance your relationship with your pet, and I look forward to showing you what else we have to offer in the future.

Thank you for visiting my store, I can't wait to help you and your pet make a fashion statement together!

 Ayten xx

 

  

OUR MISSION

Our brand aims to create a bonding experience for both pets and their owners, fostering a deeper connection and promoting a sense of love and luxury,  celebrating the unique personalities of each pet and their owner. 

With our dedication to producing top-quality and fashionable products, we aim to provide pet owners with a way to express their love and style with their pets.

We're committed to promoting love and a shared passion for pets, which can have a positive impact on both human and animal well being.

 

 

OUR VALUES

Passion: We are driven by a deep and genuine love for animals and people. Our passion inspires us to create products that celebrate the special bond between pets and their owners.

Empathy: We believe that kindness and empathy are essential to building a strong and supportive community. We strive to create a culture of inclusivity and understanding, where everyone is welcome and valued.

Quality: We are committed to producing the highest-quality products that meet the highest standards of craftsmanship, durability, and functionality.